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Home » Energy Efficient Products » Tools and Resources

ENERGY STAR Marketing Materials for Products

New & Noteworthy

  • ENERGY STAR gift snow globe
    ENERGY STAR Holiday
  • Promotional resources
    Light the Moment 2020
  • Water Heater Promotion 2020 image
    Water Heater Promotion 2020
  • ENERGY STAR Day Creative Assets
    ENERGY STAR Day 2020
  • Cooling 2020 (RAC, Smart Thermostats, HVAC)
  • Doing Laundry
    Laundry 2020
  • Flip Your Fridge 2020 slider image
    Flip Your Fridge 2020
  • ENERGY STAR Pool Pumps 2020
    Pool Pumps 2020

Promotions/Campaigns

Click on the promotion/campaign below, or use the filters to the right to find related marketing materials.
 

Gifts that do a world of good
ENERGY STAR Holiday
Water Heater Promotion 2020 image
Water Heater Promotion 2020
Save Today. Save Tomorrow. Save for Good.
ENERGY STAR Day 2020
Light the Moment 2020
Light the Moment 2020
HVAC 2020
HVAC 2020
Smart Thermostats marketing materials
Smart Thermostats
Cooling 2020 (RAC, Smart Thermostats, HVAC)
Cooling 2020 (RAC, Smart Thermostats, HVAC)
Doing Laundry
Laundry 2020
Flip your Fridge. Cool for you. Cool for the planet
Flip Your Fridge 2020
ENERGY STAR Pool Pumps 2020
Pool Pumps Promotion 2020
Earth Day with ENERGY STAR 2020
Earth Day with ENERGY STAR 2020
Smart Thermostat Marketing Materials Plan

Smart Thermostat Marketing Materials Plan

Last Updated: 
12-3-2020

Presentation provides an overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.

Category/Product Type: 
Heating & Cooling,
Smart Thermostats
Promotion/Campaign: 
Smart Thermostat
Learn More >
Holiday Marketing and Materials Plan

Holiday Marketing and Materials Plan

Last Updated: 
11-30-2020

Presentation provides an overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.

Promotion/Campaign: 
ENERGY STAR Holiday
Learn More >
HVAC Marketing Materials Plan

HVAC Marketing Materials Plan

Last Updated: 
11-11-2020

Presentation provides a high-level description of EPA's 2020 promotional plans as well as a detailed overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.

Category/Product Type: 
Heating & Cooling
Promotion/Campaign: 
HVAC 2020
Learn More >
HVAC Social Media Posts for Partners

HVAC Social Media Posts for Partners

Last Updated: 
11-10-2020
Category/Product Type: 
Heating & Cooling
Promotion/Campaign: 
HVAC 2020
Resource Type: 
Messaging,
Social Media Assets
Learn More >
HVAC Partner Social Graphics

HVAC Partner Social Graphics

Last Updated: 
11-10-2020
Category/Product Type: 
Heating & Cooling
Promotion/Campaign: 
HVAC 2020
Resource Type: 
Graphics/Images,
Social Media Assets
Learn More >
Specialty Lighting

Strengthen Energy Efficiency Programs with Specialty Lighting

Last Updated: 
12-2-2020
Category/Product Type: 
Lighting
Learn More >
HVAC Key Messaging

HVAC Key Messaging

Last Updated: 
11-2-2020
Category/Product Type: 
Heating & Cooling
Promotion/Campaign: 
HVAC 2020
Resource Type: 
Messaging
Learn More >
ENERGY STAR Day Video

ENERGY STAR Day Video

Last Updated: 
10-19-2020

New video for ENERGY STAR Day 2020 is posted on YouTube for easy sharing on social media.

Promotion/Campaign: 
ENERGY STAR Day 2020
Resource Type: 
Social Media Assets,
Videos
Learn More >
ENERGY STAR Day Web Banners – Commercial Food Service

ENERGY STAR Day Web Banners – Commercial Food Service

Last Updated: 
10-15-2020
  • CFS Web Banners – 300x600 (ZIP, 4.0 MB)
Category/Product Type: 
Commercial Food Service Equipment
Resource Type: 
Graphics/Images,
Social Media Assets
Learn More >
2020 Lighting Marketing and Materials Plan

2020 Lighting Marketing and Materials Plan

Last Updated: 
9-14-2020

Presentation provides a high-level description of EPA's 2020 promotional plans as well as a detailed overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.

Category/Product Type: 
Lighting,
Commercial Light Fixtures,
Decorative Light Strings,
Light Bulbs,
Light Fixtures
Promotion/Campaign: 
Light the Moment 2020
Learn More >

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Annual Outreach Plan: ENERGY STAR PRODUCTS

2020 Annual Outreach Plan: ENERGY STAR Products

2020 ENERGY STAR Products Outreach Plan (PNG, 82KB)

2021 ENERGY STAR Products Outreach Plan (PDF, 520KB)

Browse Marketing Materials by:

Category/Product Type

  • Appliances (39) Apply Appliances filter
    • Clothes Dryers (29) Apply Clothes Dryers filter
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    • Dishwashers (1) Apply Dishwashers filter
    • Freezers (21) Apply Freezers filter
    • Refrigerators (26) Apply Refrigerators filter
  • Building Products (3) Apply Building Products filter
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  • Commercial Food Service Equipment (12) Apply Commercial Food Service Equipment filter
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  • Data Center Storage (8) Apply Data Center Storage filter
  • Electronics (9) Apply Electronics filter
    • Audio/Video (1) Apply Audio/Video filter
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    • Televisions (5) Apply Televisions filter
  • Enterprise Servers (1) Apply Enterprise Servers filter
  • Heating & Cooling (40) Apply Heating & Cooling filter
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    • Smart Thermostats (16) Apply Smart Thermostats filter
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  • Large Network Equipment (1) Apply Large Network Equipment filter
  • Lighting (32) Apply Lighting filter
    • Commercial Light Fixtures (18) Apply Commercial Light Fixtures filter
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  • Office Equipment (8) Apply Office Equipment filter
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  • Pool Pumps (16) Apply Pool Pumps filter
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  • Water Heaters (27) Apply Water Heaters filter
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Promotion/Campaign

  • Cooling 2020 (24) Apply Cooling 2020 filter
  • Earth Day with ENERGY STAR 2020 (5) Apply Earth Day with ENERGY STAR 2020 filter
  • ENERGY STAR Day 2020 (5) Apply ENERGY STAR Day 2020 filter
  • ENERGY STAR Holiday (4) Apply ENERGY STAR Holiday filter
  • Flip Your Fridge 2020 (24) Apply Flip Your Fridge 2020 filter
  • HVAC 2020 (9) Apply HVAC 2020 filter
  • Keep Your Cool with ENERGY STAR 2018 (2) Apply Keep Your Cool with ENERGY STAR 2018 filter
  • Laundry 2020 (12) Apply Laundry 2020 filter
  • Light the Moment 2020 (20) Apply Light the Moment 2020 filter
  • Pool Pumps Promotion 2020 (15) Apply Pool Pumps Promotion 2020 filter
  • Room Air Conditioner Promotion 2019 (2) Apply Room Air Conditioner Promotion 2019 filter
  • Smart Thermostat (10) Apply Smart Thermostat filter
  • Streaming 2018 (4) Apply Streaming 2018 filter
  • Water Heater Promotion 2020 (17) Apply Water Heater Promotion 2020 filter

Resource Type

  • 2018 Retail Signage (37) Apply 2018 Retail Signage filter
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  • Digital Media Kit (23) Apply Digital Media Kit filter
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  • Factsheet (27) Apply Factsheet filter
  • Graphics/Images (55) Apply Graphics/Images filter
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  • Widgets (15) Apply Widgets filter
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