ENERGY STAR Marketing Materials for Products

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2021 ENERGY STAR Heat Pump Water Heater Buying Guide

Last Updated: 06-30-2021

Educate customers about the significant savings and benefits of an ENERGY STAR Heat Pump Water Heater. Check out the latest buying guidance, find rebates, tax credits, and other incentives and explore the energy-efficient technology that delivers impressive savings while protecting the environment.

Category/Product Type: Water Heaters, Heat Pump Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Factsheet, Messaging
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2021 ENERGY STAR Heat Pump Water Heater Sales Guide

Last Updated: 06-30-2021

This Sales Guide can assist your team of sales associates, contractors, and installers with overcoming common myths about heat pump technology and communicating the most compelling benefits, savings, and incentives to customers considering a water heater replacement or upgrade. 

Category/Product Type: Water Heaters, Heat Pump Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Factsheet, Messaging
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Ask the Expert: ENERGY STAR Water Heaters

Last Updated: 01-22-2021

Category/Product Type: Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Videos
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ENERGY STAR Benefits Identifier

Last Updated: 02-26-2021

Downloadable ZIP folder with PNG and design files

Category/Product Type: Appliances, Clothes Dryers, Clothes Washers, Freezers, Refrigerators
Promotion/Campaign: Cooling, HVAC, Laundry, Water Heater Promotion, Smart Thermostat, Flip Your Fridge
Resource Type: Graphics/Images, Promotion Identifiers/Marks, Signage
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ENERGY STAR Electric Water Heater Factsheet

Last Updated: 02-26-2021

Category/Product Type: Water Heaters, Heat Pump Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Factsheet, Messaging
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ENERGY STAR Electric Water Heater Infographic

Last Updated: 02-26-2021

Category/Product Type: Water Heaters, Heat Pump Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Infographics
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ENERGY STAR Gas Water Heater Factsheet

Last Updated: 02-26-2021

Category/Product Type: Water Heaters, High Efficiency Gas Storage Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Factsheet
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ENERGY STAR Gas Water Heater Infographic

Last Updated: 02-26-2021

Category/Product Type: Water Heaters, High Efficiency Gas Storage Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Infographics

ENERGY STAR Water Heaters Promotion - Key Messages

Last Updated: 02-26-2021

Promotional messaging and savings facts to help you communicate the benefits of ENERGY STAR certified water heaters

Category/Product Type: Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Messaging
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Hot Savings Display Banners

Last Updated: 06-17-2020

Co-brandable display banners available in multiple sizes. For more information and design files, please reach out to your account manager or email changetheworld@energystar.gov to coordinate with ENERGY STAR. 

Category/Product Type: Water Heaters, Heat Pump Water Heaters
Promotion/Campaign: Water Heater Promotion
Resource Type: Graphics/Images, Signage
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