ENERGY STAR Marketing Materials for Products

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Appliance Program Guide for Energy Efficiency Program Sponsors

Last Updated: 12-07-2016

This guide informs program administrators about opportunities to help customers save money and reduce energy use with ENERGY STAR certified appliances and through the retirement and recycling of old, inefficient equipment. Common practices for program design and implementation are shared based on the experience of recent programs around the nation.

Category/Product Type: Appliances
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Choose ENERGY STAR Certified Appliances

Last Updated: 12-07-2016

Category/Product Type: Appliances
Resource Type: Brochures
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Clothes Dryer Sales Associate Training

Last Updated: 07-19-2019

Category/Product Type: Appliances, Clothes Dryers
Resource Type: Training
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Clothes Dryer Webinar

Last Updated: 12-07-2016

Category/Product Type: Appliances, Clothes Dryers
Resource Type: Webinars

Clothes Dryer Webinar (recording)

Last Updated: 01-22-2021

Category/Product Type: Appliances, Clothes Dryers
Resource Type: Webinars
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Clothes Washer Sales Associate Training

Last Updated: 07-19-2019

Category/Product Type: Appliances, Clothes Washers
Resource Type: Training
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ENERGY STAR Benefits Identifier

Last Updated: 02-26-2021

Downloadable ZIP folder with PNG and design files

Category/Product Type: Appliances, Clothes Dryers, Clothes Washers, Freezers, Refrigerators
Promotion/Campaign: Cooling, HVAC, Laundry, Water Heater Promotion, Smart Thermostat, Flip Your Fridge
Resource Type: Graphics/Images, Promotion Identifiers/Marks, Signage
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ENERGY STAR Consumer Messaging Guide

Last Updated: 10-09-2018

This guide provides the latest program details for partners’ use in their promotion of ENERGY STAR certified appliances. Included are energy savings facts, tips for consumers and other information that will help you communicate effectively about your partnership with ENERGY STAR and what ENERGY STAR appliances offer.

Category/Product Type: Appliances
Resource Type: Messaging
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ENERGY STAR Dishwasher Sales Associate Training

Last Updated: 07-19-2019

Category/Product Type: Appliances, Dishwashers
Resource Type: Training
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ENERGY STAR Refrigerator Sales Associate Training

Last Updated: 07-19-2019

Category/Product Type: Appliances, Freezers, Refrigerators
Resource Type: Training
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