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Home » Energy Efficient Products » Tools and Resources » Messaging

ENERGY STAR Marketing Materials for Products

New & Noteworthy

  • ENERGY STAR gift snow globe
    ENERGY STAR Holiday
  • Promotional resources
    Light the Moment 2020
  • Water Heater Promotion 2020 image
    Water Heater Promotion 2020
  • ENERGY STAR Day Creative Assets
    ENERGY STAR Day 2020
  • Cooling 2020 (RAC, Smart Thermostats, HVAC)
  • Doing Laundry
    Laundry 2020
  • Flip Your Fridge 2020 slider image
    Flip Your Fridge 2020
  • ENERGY STAR Pool Pumps 2020
    Pool Pumps 2020
HVAC Social Media Posts for Partners

HVAC Social Media Posts for Partners

Last Updated: 
11-10-2020
Category/Product Type: 
Heating & Cooling
Promotion/Campaign: 
HVAC 2020
Resource Type: 
Messaging,
Social Media Assets
Learn More >
HVAC Key Messaging

HVAC Key Messaging

Last Updated: 
11-2-2020
Category/Product Type: 
Heating & Cooling
Promotion/Campaign: 
HVAC 2020
Resource Type: 
Messaging
Learn More >
Cooling Factsheet thumbnail

Cooling Factsheet

Last Updated: 
5-14-2020
Category/Product Type: 
Heating & Cooling,
Central Air Conditioner,
Room Air Conditioner,
Smart Thermostats
Promotion/Campaign: 
Cooling 2020
Resource Type: 
Factsheet,
Messaging
Learn More >

Social Media Posts for Partners: Cooling

Last Updated: 
5-7-2020
Category/Product Type: 
Heating & Cooling,
Central Air Conditioner,
Room Air Conditioner,
Smart Thermostats
Promotion/Campaign: 
Cooling 2020
Resource Type: 
Messaging,
Social Media Assets
Learn More >
ENERGY STAR Heating & Cooling Guide thumbnail

ENERGY STAR Heating & Cooling Guide

Last Updated: 
10-7-2020

Interactive, online resource for navigating an HVAC equipment upgrade including a savings calculator.

Category/Product Type: 
Heating & Cooling,
Central Air Conditioner,
Ductless Heating & Cooling
Promotion/Campaign: 
Cooling 2020,
HVAC 2020
Resource Type: 
Messaging,
Widgets
Learn More >
Smart Thermostat Factsheet - Spring thumbnail

Smart Thermostat Factsheet - Spring

Last Updated: 
5-5-2020
Category/Product Type: 
Heating & Cooling,
Smart Thermostats
Promotion/Campaign: 
Cooling 2020
Resource Type: 
Messaging,
Widgets
Learn More >
Laundry 2020 Plan and Materials Guidance thumbnail

Laundry 2020 Plan and Materials Guidance

Last Updated: 
5-1-2020

Presentation provides a high-level description of EPA's 2020 promotional plans as well as a detailed overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.

Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Graphics/Images,
Messaging,
Social Media Assets
Learn More >
Laundry Social Media Posts for Partners

Social Media Posts for Partners: Laundry

Last Updated: 
7-7-2020
Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Messaging,
Social Media Assets
Learn More >
Earth Day Video Share mockup

Partner Social Media Post Text

Last Updated: 
4-15-2020

Sample post text to share the Earth day 2020 video on April 22nd.

Promotion/Campaign: 
Earth Day with ENERGY STAR 2020
Resource Type: 
Messaging,
Social Media Assets
Learn More >
Earth Day with ENERGY STAR 2020

Earth Day Partner Letter

Last Updated: 
4-15-2020

Celebrate Earth Day with ENERGY STAR 

April 15 Partner Letter: Earth Day 50th Anniversary Coming Up (PDF, 169 KB)

Promotion/Campaign: 
Earth Day with ENERGY STAR 2020
Resource Type: 
Messaging
Learn More >

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Annual Outreach Plan: ENERGY STAR PRODUCTS

2020 Annual Outreach Plan: ENERGY STAR Products

2020 ENERGY STAR Products Outreach Plan (PNG, 82KB)

2021 ENERGY STAR Products Outreach Plan (PDF, 520KB)

Browse Marketing Materials by:

Category/Product Type

  • Appliances (8) Apply Appliances filter
    • Clothes Dryers (4) Apply Clothes Dryers filter
    • Clothes Washers (4) Apply Clothes Washers filter
    • Freezers (5) Apply Freezers filter
    • Refrigerators (5) Apply Refrigerators filter
  • Commercial Food Service Equipment (1) Apply Commercial Food Service Equipment filter
  • Electronics (1) Apply Electronics filter
    • Set-top Boxes & Cable Boxes (1) Apply Set-top Boxes & Cable Boxes filter
    • Slates and Tablets (1) Apply Slates and Tablets filter
    • Televisions (1) Apply Televisions filter
  • Heating & Cooling (7) Apply Heating & Cooling filter
    • Central Air Conditioner (4) Apply Central Air Conditioner filter
    • Ductless Heating & Cooling (1) Apply Ductless Heating & Cooling filter
    • Room Air Conditioner (3) Apply Room Air Conditioner filter
    • Smart Thermostats (5) Apply Smart Thermostats filter
  • Lighting (2) Apply Lighting filter
    • Commercial Light Fixtures (1) Apply Commercial Light Fixtures filter
    • Decorative Light Strings (1) Apply Decorative Light Strings filter
    • Light Bulbs (1) Apply Light Bulbs filter
    • Light Fixtures (1) Apply Light Fixtures filter
  • Pool Pumps (2) Apply Pool Pumps filter
  • Water Heaters (2) Apply Water Heaters filter
    • Heat Pump Water Heaters (1) Apply Heat Pump Water Heaters filter

Promotion/Campaign

  • Cooling 2020 (5) Apply Cooling 2020 filter
  • Earth Day with ENERGY STAR 2020 (2) Apply Earth Day with ENERGY STAR 2020 filter
  • ENERGY STAR Day 2020 (2) Apply ENERGY STAR Day 2020 filter
  • ENERGY STAR Holiday (1) Apply ENERGY STAR Holiday filter
  • Flip Your Fridge 2020 (5) Apply Flip Your Fridge 2020 filter
  • HVAC 2020 (3) Apply HVAC 2020 filter
  • Keep Your Cool with ENERGY STAR 2018 (1) Apply Keep Your Cool with ENERGY STAR 2018 filter
  • Laundry 2020 (4) Apply Laundry 2020 filter
  • Light the Moment 2020 (1) Apply Light the Moment 2020 filter
  • Pool Pumps Promotion 2020 (2) Apply Pool Pumps Promotion 2020 filter
  • Smart Thermostat (1) Apply Smart Thermostat filter
  • Streaming 2018 (1) Apply Streaming 2018 filter
  • Water Heater Promotion 2020 (2) Apply Water Heater Promotion 2020 filter

Resource Type

  • Digital Media Kit (1) Apply Digital Media Kit filter
  • Factsheet (5) Apply Factsheet filter
  • Graphics/Images (4) Apply Graphics/Images filter
  • Kids Outreach (1) Apply Kids Outreach filter
  • (-) Remove Messaging filter Messaging
  • Social Media Assets (16) Apply Social Media Assets filter
  • Widgets (2) Apply Widgets filter
ENERGY STAR

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