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Home » Energy Efficient Products » Tools and Resources » Messaging

ENERGY STAR Marketing Materials for Products

New & Noteworthy

  • ENERGY STAR gift snow globe
    ENERGY STAR Holiday
  • Promotional resources
    Light the Moment 2020
  • Water Heater Promotion 2020 image
    Water Heater Promotion 2020
  • ENERGY STAR Day Creative Assets
    ENERGY STAR Day 2020
  • Cooling 2020 (RAC, Smart Thermostats, HVAC)
  • Doing Laundry
    Laundry 2020
  • Flip Your Fridge 2020 slider image
    Flip Your Fridge 2020
  • ENERGY STAR Pool Pumps 2020
    Pool Pumps 2020
Social Media Posts for Partners: Flip Your Fridge

Social Media Posts for Partners: Flip Your Fridge

Last Updated: 
2-13-2020
Category/Product Type: 
Freezers,
Refrigerators
Promotion/Campaign: 
Flip Your Fridge 2020
Resource Type: 
Messaging,
Social Media Assets
Learn More >
Flip Your Fridge 2020 Plan and Materials Guidance thumbnail

Flip Your Fridge 2020 Plan and Materials Guidance

Last Updated: 
2-11-2020

Presentation provides a high-level description of EPA's 2020 promotional plans as well as a detailed overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.
 

Category/Product Type: 
Freezers,
Refrigerators
Promotion/Campaign: 
Flip Your Fridge 2020
Resource Type: 
Graphics/Images,
Messaging,
Social Media Assets
Learn More >
ENERGY STAR 2020 Pool Pumps Plan

Pool Pumps 2020 Plan and Materials Guidance

Last Updated: 
2-4-2020

Presentation provides a high-level description of EPA's 2020 promotional plans as well as a detailed overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.

Category/Product Type: 
Pool Pumps
Promotion/Campaign: 
Pool Pumps Promotion 2020
Resource Type: 
Graphics/Images,
Messaging,
Social Media Assets
Learn More >
Commercial Food Service ENERGY STAR Day Toolkit thumbnail

Commercial Food Service ENERGY STAR Day Toolkit

Last Updated: 
10-20-2020

Promotional instructions, messaging, and materials for CFS partners participating in ENERGY STAR Day 2020. Includes information about how to participate, sample social media posts, and consumer messaging specific to commercial food service.

Category/Product Type: 
Commercial Food Service Equipment
Resource Type: 
Messaging,
Social Media Assets
Learn More >
ENERGY STAR Product Specific Savings thumbnail

ENERGY STAR Product-specific Savings

Last Updated: 
8-24-2020

Messaging document with savings stats for various ENERGY STAR products, including lighting, smart thermostats, appliances, refrigerators, laundry, water heaters, room air conditioners, electronics, and pool pumps.

Promotion/Campaign: 
ENERGY STAR Day 2020
Resource Type: 
Messaging
Learn More >
thumbnail

Smart Thermostat General Messaging - (DOCX, 1.7 MB)

Last Updated: 
10-30-2020
Category/Product Type: 
Smart Thermostats
Promotion/Campaign: 
Smart Thermostat
Resource Type: 
Messaging
Learn More >

Laundry Promotion Key Messaging

Last Updated: 
11-30-2020
Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Messaging
Learn More >
Laundry Made Better Thumbnail

Laundry Made Better Factsheet

Last Updated: 
3-30-2020
Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Factsheet,
Messaging
Learn More >

Flip Your Fridge Key Messaging

Last Updated: 
2-3-2020

Promotional messaging and savings facts to help you communicate the benefits of ENERGY STAR certified refrigerators.

Category/Product Type: 
Appliances,
Freezers,
Refrigerators
Promotion/Campaign: 
Flip Your Fridge 2020
Resource Type: 
Messaging
Learn More >
ENERGY STAR Day Toolkit

ENERGY STAR Day Toolkit

Last Updated: 
11-2-2020

Promotional instructions, messaging, and materials for ENERGY STAR Day 2020. Includes information about how to participate, sample social media posts, and consumer messaging.

Promotion/Campaign: 
ENERGY STAR Day 2020
Resource Type: 
Digital Media Kit,
Messaging,
Social Media Assets
Learn More >

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Annual Outreach Plan: ENERGY STAR PRODUCTS

2020 Annual Outreach Plan: ENERGY STAR Products

2020 ENERGY STAR Products Outreach Plan (PNG, 82KB)

2021 ENERGY STAR Products Outreach Plan (PDF, 520KB)

Browse Marketing Materials by:

Category/Product Type

  • Appliances (8) Apply Appliances filter
    • Clothes Dryers (4) Apply Clothes Dryers filter
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    • Freezers (5) Apply Freezers filter
    • Refrigerators (5) Apply Refrigerators filter
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  • Electronics (1) Apply Electronics filter
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    • Central Air Conditioner (4) Apply Central Air Conditioner filter
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    • Room Air Conditioner (3) Apply Room Air Conditioner filter
    • Smart Thermostats (5) Apply Smart Thermostats filter
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  • Pool Pumps (2) Apply Pool Pumps filter
  • Water Heaters (2) Apply Water Heaters filter
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Promotion/Campaign

  • Cooling 2020 (5) Apply Cooling 2020 filter
  • Earth Day with ENERGY STAR 2020 (2) Apply Earth Day with ENERGY STAR 2020 filter
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  • ENERGY STAR Holiday (1) Apply ENERGY STAR Holiday filter
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  • HVAC 2020 (3) Apply HVAC 2020 filter
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  • Laundry 2020 (4) Apply Laundry 2020 filter
  • Light the Moment 2020 (1) Apply Light the Moment 2020 filter
  • Pool Pumps Promotion 2020 (2) Apply Pool Pumps Promotion 2020 filter
  • Smart Thermostat (1) Apply Smart Thermostat filter
  • Streaming 2018 (1) Apply Streaming 2018 filter
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  • Digital Media Kit (1) Apply Digital Media Kit filter
  • Factsheet (5) Apply Factsheet filter
  • Graphics/Images (4) Apply Graphics/Images filter
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  • (-) Remove Messaging filter Messaging
  • Social Media Assets (16) Apply Social Media Assets filter
  • Widgets (2) Apply Widgets filter
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