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Home » Energy Efficient Products » Tools and Resources » Messaging » Appliances

ENERGY STAR Marketing Materials for Products

New & Noteworthy

  • ENERGY STAR gift snow globe
    ENERGY STAR Holiday
  • Promotional resources
    Light the Moment 2020
  • Water Heater Promotion 2020 image
    Water Heater Promotion 2020
  • ENERGY STAR Day Creative Assets
    ENERGY STAR Day 2020
  • Cooling 2020 (RAC, Smart Thermostats, HVAC)
  • Doing Laundry
    Laundry 2020
  • Flip Your Fridge 2020 slider image
    Flip Your Fridge 2020
  • ENERGY STAR Pool Pumps 2020
    Pool Pumps 2020
Laundry 2020 Plan and Materials Guidance thumbnail

Laundry 2020 Plan and Materials Guidance

Last Updated: 
5-1-2020

Presentation provides a high-level description of EPA's 2020 promotional plans as well as a detailed overview of available marketing materials, including messaging and creative resources, with easy links to facilitate access.

Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Graphics/Images,
Messaging,
Social Media Assets
Learn More >
Laundry Social Media Posts for Partners

Social Media Posts for Partners: Laundry

Last Updated: 
7-7-2020
Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Messaging,
Social Media Assets
Learn More >

Laundry Promotion Key Messaging

Last Updated: 
11-30-2020
Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Messaging
Learn More >
Laundry Made Better Thumbnail

Laundry Made Better Factsheet

Last Updated: 
3-30-2020
Category/Product Type: 
Appliances,
Clothes Dryers,
Clothes Washers
Promotion/Campaign: 
Laundry 2020
Resource Type: 
Factsheet,
Messaging
Learn More >

Flip Your Fridge Key Messaging

Last Updated: 
2-3-2020

Promotional messaging and savings facts to help you communicate the benefits of ENERGY STAR certified refrigerators.

Category/Product Type: 
Appliances,
Freezers,
Refrigerators
Promotion/Campaign: 
Flip Your Fridge 2020
Resource Type: 
Messaging
Learn More >
Flip your Fridge Factsheet - Spanish thumbnail

Flip Your Fridge Campaign Factsheet - Spanish

Last Updated: 
11-30-2020
Category/Product Type: 
Appliances,
Freezers,
Refrigerators
Promotion/Campaign: 
Flip Your Fridge 2020
Resource Type: 
Factsheet,
Messaging
Learn More >
Flip Your Fridge

Flip Your Fridge Factsheet

Last Updated: 
11-30-2020
Category/Product Type: 
Appliances,
Freezers,
Refrigerators
Promotion/Campaign: 
Flip Your Fridge 2020
Resource Type: 
Factsheet,
Messaging
Learn More >
ES Consumer Messaging Guide 2018 thumbnail

ENERGY STAR Consumer Messaging Guide

Last Updated: 
10-9-2018

This guide provides the latest program details for partners’ use in their promotion of ENERGY STAR certified appliances. Included are energy savings facts, tips for consumers and other information that will help you communicate effectively about your partnership with ENERGY STAR and what ENERGY STAR appliances offer.

Category/Product Type: 
Appliances
Resource Type: 
Messaging
Learn More >

Annual Outreach Plan: ENERGY STAR PRODUCTS

2020 Annual Outreach Plan: ENERGY STAR Products

2020 ENERGY STAR Products Outreach Plan (PNG, 82KB)

2021 ENERGY STAR Products Outreach Plan (PDF, 520KB)

Browse Marketing Materials by:

Category/Product Type

  • (-) Remove Appliances filter Appliances
    • Clothes Dryers (4) Apply Clothes Dryers filter
    • Clothes Washers (4) Apply Clothes Washers filter
    • Freezers (3) Apply Freezers filter
    • Refrigerators (3) Apply Refrigerators filter

Promotion/Campaign

  • Flip Your Fridge 2020 (3) Apply Flip Your Fridge 2020 filter
  • Laundry 2020 (4) Apply Laundry 2020 filter

Resource Type

  • Factsheet (3) Apply Factsheet filter
  • Graphics/Images (1) Apply Graphics/Images filter
  • (-) Remove Messaging filter Messaging
  • Social Media Assets (2) Apply Social Media Assets filter
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