Tools and Resources

item image

ENERGY STAR Residential Branch Marketing & Communications

Last Updated: 10-08-2021

Earlier this year, the ENERGY STAR Residential New Construction program launched a new look and feel for our marketing and outreach materials, along with a paid media campaign. This webinar, presented on September 23, 2021, provides an overview of what EPA has seen as a result of the new materials and campaign and provides an overview of what’s coming next. You’ll also get a sneak peek of the video that we’ve created to celebrate the program’s 2 million+ home milestone. You won’t want to miss the celebration!

Audience: Builders, Community Developers, Home Builder Associations, Home Energy Providers/Raters, Raters, Real Estate Agents, Utilities/Program Sponsors
Resource Type: Outreach/Marketing, Webinar
Program Area: Consumer Marketing, Manufactured/Modular Housing, Multifamily High Rise, Single Family/Low Rise Multifamily
item image

ES Marketing Materials & Communications for Residential New Construction Partners

Last Updated: 03-22-2021

Over the last several months, EPA has been talking to partners about their experience selling ENERGY STAR and energy efficiency to consumers. This webinar, presented on November 17, 2020, will provide an overview of what EPA has learned from our conversations and how we're planning to support you to engage homebuyers about the features and benefits of ENERGY STAR certified homes throughout all stages of the homebuying process. You'll also get a sneak peek at our plans to celebrate the ENERGY STAR program's 2 million home milestone. Contact the ENERGY STAR team to receive a recorded copy of the webinar.

Audience: Builders, Home Energy Providers/Raters, Raters
Resource Type: Outreach/Marketing, Webinar
Program Area: Consumer Marketing