Promote ENERGY STAR on your Web Site

By joining as an ENERGY STAR partner you’ve taken the first step in showing your commitment to ENERGY STAR certified homes & apartments.

Sample Text: Use this content to promote your ENERGY STAR partnership and to take advantage of ENERGY STAR’s web linking policy, which provides partners a link to their web site from the ENERGY STAR web site as long as they meet the ENERGY STAR Web Linking Policy. Where appropriate, insert your company’s information.

Web Promotional Language

For Single Family Builder Partners

Sample Text for Promoting ENERGY STAR

Single-Family Builder Partners’ Web Sites

The following is sample text (short and full versions) to help you promote your valued ENERGY STAR certified homes and ENERGY STAR partnership to consumers. Simply copy and paste the sample text below or download a word document with formatted text for your organization’s web site. Also use this content in combination with our web banners and buttons to take advantage of ENERGY STAR’s web linking policy, which provides guidance on setting up a link to your organization’s web site from the ENERGY STAR web site, while a link to the ENERGY STAR web site is displayed on your web site. Where appropriate, insert your organization’s information. For assistance, please email us at energystarhomes@energystar.gov.

Sample Text - Short Version

[Insert organization] is proud to offer new homes that have earned the ENERGY STAR® label. The ENERGY STAR label means that your new home has been designed and built to standards well above other homes in the market today. It means better quality, better comfort, and better durability. It also means that your new home is a better value for today, and a better investment for tomorrow. The ENERGY STAR label gives you the peace of mind that your home has undergone a better process for inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA). 

Learn more about ENERGY STAR certified new homes at www.energystar.gov/newhomes.

Sample Text - Full Version

ENERGY STAR. It’s the little label with the big message: Better is Better.

[Insert organization] is proud to offer new homes that have earned the ENERGY STAR® label. The ENERGY STAR label means that your new home has been designed and built to standards well above other homes in the market today. It means better quality, better comfort, and better durability. It also means that your new home is a better value for today, and a better investment for tomorrow. The ENERGY STAR label gives you the peace of mind that your home has undergone a better process for inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA).

Peace of Mind. The result of a home that’s built better.

With the ENERGY STAR label on your new home, you can be confident that it will deliver. When ENERGY STAR requirements are applied to new home construction, an integrated approach to design combined with tried-and-true best building practices adds up to a durable, comfortable home with reduced utility and maintenance costs. Our ENERGY STAR certified homes have undergone more inspections and testing than typical homes to ensure that your new home was built to higher standards.

Enduring Quality. Better systems make all the difference.

Purchasing a new home is a big investment, so it’s important to be sure that it’s built to last. We’ve designed all of our new ENERGY STAR certified homes to include value-adding energy efficiency features, and a combination of materials and equipment that will deliver better performance.

ENERGY STAR certified new homes include features like:

  • A complete Thermal Enclosure System that includes comprehensive air sealing, quality-installed insulation, and high-performance windows, to deliver improved comfort and lower utility bills.
  • A high-efficiency Heating, Ventilation, and Cooling System that is designed and installed for optimal performance.
  • A comprehensive Water Management System to protect roofs, walls, and foundations from moisture damage.
  • Energy-efficient Lighting and Appliances to help keep utility bills low, while providing high-quality performance and longevity.

Wall-to-Wall Comfort. A better way to live. 

Ask anyone who lives in an ENERGY STAR certified home to go back to their old home. They’ll likely say there’s no way they’ll give up the comfort that came with the ENERGY STAR label on their new home. From the moment you walk in the door of an ENERGY STAR certified home, you’ll see, feel, and hear the difference.

Proven Value. A better investment for today and tomorrow.

Homes earning the ENERGY STAR label offer better energy efficiency and performance compared to other homes, making them a better value for today and a better investment for tomorrow. ENERGY STAR certified homes are at least 10% more energy efficient than homes built to code and achieve a 20% improvement on average.

For more information on our ENERGY STAR certified new homes, contact [INSERT PARTNER CONTACT INFO]

Learn more about ENERGY STAR certified new homes at www.energystar.gov/newhomes.

For Multifamily Builder/Developer Partners

Sample Text for Promoting ENERGY STAR on

Multifamily Builder/Developer Partners’ Web Sites

The following is sample text (short and full versions) to help you promote your valued ENERGY STAR certified apartments and ENERGY STAR partnership to consumers. Simply copy and paste the sample text below or download a word document with formatted text for your organization’s web site. Also use this content in combination with our web banners and buttons to take advantage of ENERGY STAR’s web linking policy, which provides guidance on setting up a link to your organization’s web site from the ENERGY STAR web site, while a link to the ENERGY STAR web site is displayed on your web site. Where appropriate, insert your organization’s information. For assistance, please email us at energystarhomes@energystar.gov.

Please note that you may not imply that a building under construction has earned the ENERGY STAR label until the building has been certified.

Sample Text – Short Version: ENERGY STAR Partnership Without Certified Units

[Insert organization] is proud to be an ENERGY STAR® [Builder/Developer] Partner. The ENERGY STAR label means that the units have been designed to save energy  and are built to higher standards than other apartments or condos on the market today. For you, this means lower utility bills and a home that is more comfortable throughout the year. The ENERGY STAR label gives you the peace of mind that your home has undergone a thorough process of inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA). Learn more about ENERGY STAR certified apartments and condominiums at www.energystar.gov/certifiedapartments.

Sample Text – Short Version: ENERGY STAR Partnership With Certified Units

[Insert organization] is proud to be an ENERGY STAR [Builder/Developer] Partner and to offer ENERGY STAR® certified [apartments/condominiums]. The ENERGY STAR label means that [units/apartments/condos] have been designed to save energy and are built to higher standards than other apartments or condos on the market today. For you, this means lower utility bills and a home that is more comfortable throughout the year. The ENERGY STAR label gives you the peace of mind that your home has undergone a thorough process of inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA). Learn more about ENERGY STAR certified apartments and condominiums at www.energystar.gov/certifiedapartments.

Sample Text – Short Version: Certified Project Page

  • [Insert organization] is proud to offer ENERGY STAR® certified [apartments/condominiums] in [insert building name]. The ENERGY STAR label means that units in [insert building name] have been designed to save energy and are built to higher standards than other apartments or condos on the market today. For you, this means lower utility bills and a home that is more comfortable throughout the year. The ENERGY STAR label gives you the peace of mind that your home has undergone a thorough process of inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA). Learn more about ENERGY STAR certified apartments and condominiums at www.energystar.gov/certifiedapartments.
  • [Apartments/Condominiums] in [Insert building name] have earned the ENERGY STAR® label after meeting strict requirements set by the U.S. Environmental Protection Agency (EPA) for energy-efficient design and construction. ENERGY STAR certified buildings undergo more inspections and third-party testing than typical buildings to give you added peace of mind that your home meets high standards for energy efficiency. Learn more about ENERGY STAR certified apartments and condominiums at www.energystar.gov/certifiedapartments.
  • [Building Name] has earned the ENERGY STAR® label after meeting strict requirements set by the U.S. Environmental Protection Agency (EPA) for energy-efficient design and construction. ENERGY STAR certified buildings undergo more inspections and third-party testing than typical buildings to give you added peace of mind that your home meets high standards for energy efficiency. Learn more at www.energystar.gov/certifiedapartments.

Sample Text – Long Version

The little label with a big message. Better is Better.

[Insert organization] is proud to offer ENERGY STAR certified [apartments/condominiums]. To earn the ENERGY STAR label, the [apartment/condominium] must be built to meet strict guidelines for energy efficiency set by the U.S. Environmental Protection Agency. [An/A apartment/condominium] that has earned the ENERGY STAR label has undergone a rigorous process of third-party testing and verification to ensure it delivers better quality, comfort, and value. For [apartment/condo] living, ENERGY STAR is the simple choice for saving energy and money. Beyond the promise of greater efficiency, ENERGY STAR certification is also a symbol of trust, quality, and responsible stewardship of the environment. The blue ENERGY STAR label means:

Energy-efficient living.

Homes and apartments that earn the ENERGY STAR label are designed and verified to be at least 10% more energy efficient than buildings constructed to code and achieve 20% improvement on average. Energy-efficient lighting and appliances have been installed to help keep utility bills low, while providing high performance and longevity.

Beyond featuring efficient appliances and equipment, these buildings combine an integrated approach to design with tried-and-true best practices for construction. [Apartments/Condominiums] that earn the ENERGY STAR label also undergo a series of third-party inspections and testing to ensure that they perform as designed.

What does that all mean for you? Peace of mind that your [apartment/condominium] was designed to reduce your energy costs and lower your utility bill.

Wall-to-wall comfort.

ENERGY STAR certified [apartments/condominiums] are designed to deliver comfort by:

  • Ensuring that consistent temperatures are maintained across every room and controlling humidity in your unit, making the entire home comfortable year-round.
  • Continuously exchanging indoor air with outdoor air to reduce the indoor air pollutants in your home. Ventilation systems are also installed in bathrooms and kitchens to more rapidly remove moisture and cooking contaminants that can be harmful to occupant health and to the durability of your home.

It can be hard to tell if you are going to be comfortable at home in your new apartment or condominium. Inconsistent temperatures from room to room, humidity issues, and inadequate ventilation are all things that can seriously impact how comfortable you feel. The ENERGY STAR label on your unit signifies that it was built with your comfort in mind.

Learn more about ENERGY STAR certified apartments and condominiums at www.energystar.gov/certifiedapartments.

For Energy Rating Company Partners

Sample Text for Promoting ENERGY STAR on

Energy Rating Company Partners’ Web Sites

We have written sample text (short and full versions) to help you promote ENERGY STAR certified homes and apartments and your ENERGY STAR partnership to consumers. Simply copy and paste the sample text below or download a word document with formatted text for your organization’s web site. Also use this content in combination with our web banners and buttons to take advantage of ENERGY STAR’s web linking policy, which provides guidance on setting up a link to your organization’s web site from the ENERGY STAR web site, while a link to the ENERGY STAR web site is displayed on your own web site. Below are short and long versions of the sample text. Where appropriate, insert your organization’s information. For assistance, please email us at energystarhomes@energystar.gov.

Sample Text - Short Version

[Insert organization] is proud to provide rating services to certify new homes and apartments for the ENERGY STAR® label. The ENERGY STAR label on a home or apartment means that it has been designed and built to standards well above other homes in the market today. It means better quality, better comfort, and better durability. It also means that the home is a better value for today, and a better investment for tomorrow. The ENERGY STAR label gives homeowners and building owners the peace of mind that their home has undergone a better process for inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA). 

Learn more about ENERGY STAR certified new homes and apartments at www.energystar.gov/newhomes.

Sample Text - Full Version

ENERGY STAR. It’s the little label with the big message: Better is Better.

[Insert organization] is proud to provide rating services to certify new homes and apartments to earn the ENERGY STAR® label. The ENERGY STAR label on a home means that it has been designed and built to standards well above other homes in the market today. It means better quality, better comfort, and better durability. It also means that the home is a better value for today, and a better investment for tomorrow. The ENERGY STAR label gives homeowners the peace of mind that their home has undergone a better process for inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA).

Peace of Mind. The result of a home that’s built better.

With the ENERGY STAR label on a new home or apartment, homeowners and building owners can be confident that it will deliver. When ENERGY STAR requirements are applied to new home construction, an integrated approach to design combined with tried-and-true best building practices adds up to a durable, comfortable home with reduced utility and maintenance costs. All ENERGY STAR certified homes and apartments have undergone more inspections and testing than typical homes to ensure that they are built to higher standards.

Enduring Quality. Better systems make all the difference.

Purchasing a new home is a big investment, so it’s important to be sure that it’s built to last. We ensure that builders of new ENERGY STAR certified homes and apartments have designed them to include value-adding energy efficiency features, and a combination of materials and equipment that will deliver better performance.

ENERGY STAR certified new homes and apartments include features like:

  • A complete Thermal Enclosure System that includes comprehensive air sealing, quality-installed insulation, and high-performance windows, to deliver improved comfort and lower utility bills.
  • A high-efficiency Heating, Ventilation, and Cooling System that is designed and installed for optimal performance.
  • A comprehensive Water Management System to protect roofs, walls, and foundations from moisture damage.
  • Energy-efficient Lighting and Appliances to help keep utility bills low, while providing high-quality performance and longevity.

Wall-to-Wall Comfort. A better way to live. 

Ask anyone who lives in an ENERGY STAR certified home to go back to their old home. They’ll likely say there’s no way they’ll give up the comfort that came with the ENERGY STAR label on their new home. From the moment you walk in the door of an ENERGY STAR certified home or apartment, you’ll see, feel, and hear the difference.

Proven Value. A better investment for today and tomorrow.

Homes and apartments earning the ENERGY STAR label offer better energy efficiency and performance compared to other homes, making them a better value for today and a better investment for tomorrow. ENERGY STAR certified homes and apartments are at least 10% more energy efficient than homes built to code and achieve a 20% improvement on average.

Learn more about ENERGY STAR certified new homes and apartments at www.energystar.gov/newhomes.

For Sponsor Partners

[Organization name] is proud to partner with the ENERGY STAR Residential New Construction program to promote energy efficiency in the residential market and to capture long-term peak and energy demand savings. ENERGY STAR certified homes and apartments are designed and constructed to be significantly more energy efficient than those built to code, while lowering homeowner utility bills and providing superior comfort, quality, and durability. Homes built to the ENERGY STAR Program Requirements are designed to be at least 10% more energy efficient than homes built to code and achieve a 20% improvement on average. 

Web Buttons and Banners: Select from a variety of web buttons and banners that can be easily uploaded to your web site to promote your ENERGY STAR partnership and that allows you to easily link to the consumer side of the ENERGY STAR Residential New Construction web site.

These web buttons and banners are accessed via partners' password protected My ENERGY STAR Account (MESA).

After meeting the above requirements, please contact energystarhomes@energystar.gov to request a review of your web page for compliance with the policy. Be sure to provide the specific address for the web page that you wish to link to.