Retailer Resources

Retailers can increase sales and customer loyalty by promoting the energy-saving and environmental benefits associated with ENERGY STAR certified products.

Here’s how:

Partner Commitments

In the ENERGY STAR Partnership Agreement (PDF, 231 KB), retailers make a number of commitments as outlined in the program requirements, including to stock and promote ENERGY STAR products; to feature ENERGY STAR certified products online and to train sales staff about the value of ENERGY STAR.

Stock

Use our qualifying product lists to specify products that have earned the ENERGY STAR when selecting vendor products.

Train

Use ENERGY STAR training resources to enhance sales associate effectiveness.

Promote

Use the ENERGY STAR logo, consistent with the ENERGY STAR Identity Guidelines on products, on your website and on promotional materials. ENERGY STAR offers a variety of marketing resources (general and product-specific).

Co-Market

• Participate in nationally coordinated ENERGY STAR product promotions (PDF, 929 KB).
• Leverage utility rebate programs.
• Attend ENERGY STAR-sponsored partner meetings.

Certify Eligible House Brand Products

To earn the label, products must be independently certified by an EPA-recognized certification body based on testing in an EPA-recognized laboratory. Product brand owner partner commitments apply.

Get Recognized

Now that you've implemented your ENERGY STAR program, apply for Partner of the Year.

Use ENERGY STAR to Save Energy within Your Organization

Reduce your energy costs and your carbon footprint with ENERGY STAR buildings & plants. Get tips on facility energy management, purchasing/procuring ENERGY STAR certified products, and reducing computer energy use with power management and more.