2007 ENERGY STAR Lighting Partner Meeting
Date: March 12–14, 2007
Location: Atlanta, Georgia
Description: Hosted by Georgia Power, the 2007 Lighting Partner Meeting focused on current ENERGY STAR strategies, plans, and promotions for 2007-08, and updates from U.S. EPA and U.S. DOE on current efforts and future directions for the program.
MONDAY, MARCH 12 2007
8:30 AM - 10:00 AM: |
WELCOME TO ATLANTARepresentatives from Georgia Power will welcome meeting participants and discuss what to expect over the next three days. Host: Keynote Speakers: |
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10:00 AM - 12:15 PM: |
MARKETING SUMMITSThe purpose of the Marketing Summits is to create a forum in which the host manufacturer or retailer can present its ENERGY STAR plans to only the Energy Efficiency Program Sponsors (EEPS). Each manufacturer or retailer session is scheduled to last 30 minutes. |
12:15 - 1:30 PM: |
LUNCH |
2:00 - 5:45 PM: |
MARKETING SUMMITS, cont. |
TUESDAY, MARCH 13 2007
8:30 - 10:00 AM: |
ENERGY STAR Program UpdateRepresentatives from the ENERGY STAR program will provide a program update on ENERGY STAR qualified residential light fixtures and CFLs, along with discussing plans for the 2007 Change A Light, Change the World campaign. Moderator: Speakers: |
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10:15 - 11:15 AM: |
MARKET TRANSFORMATION VS. RESOURCE ACQUISITION AND THE IMPACT ON LIGHTING PROGRAMSThe landscape of energy-efficiency programs is changing. Utilities are increasingly asked to use efficiency as a "fifth fuel" - that is, to use efficiency to meet electrical demand. In this session, an overview of this changing landscape will be provided. Additionally, program managers from three different regions that are working towards both resource acquisition and market transformation will discuss how these two paradigms affect the way their programs are funded, designed, ran and evaluated. Moderator: Speakers: |
11:15 AM - 12:30 PM: |
EFFECTIVE MARKETING OF ENERGY STAR QUALIFIED LIGHTINGIn today's market, gaining consumers' attention is extremely competitive, especially when it comes to energy efficiency. Therefore, it is critical to identify distinctive marketing strategies that will speak to your audience. During this plenary, you will hear from partners that will share their experiences and successes in creating and implementing unique ENERGY STAR lighting marketing/PR plans. Moderator: Speakers: |
2:15 - 2:30 PM: |
CONCURRENT SESSION 1: RETAIL TRAINING & CFLS 101This session will offer hands-on materials and tools to help partners implement their ENERGY STAR qualified lighting programs. First, an overview of the ENERGY STAR Retail Training Center will be presented. Then, participants will have an opportunity to learn more about CFL technology, qualification and testing processes, and useful resources that are available to help expand your lighting knowledge. Moderator: Speakers: CONCURRENT SESSION 2: LESSONS LEARNED AND SUCCESSES GAINED WITH NEW CONSTRUCTION AND ENERGY STAR QUALIFIED FIXTURESUtilities and industry players are piloting new approaches to promoting ENERGY STAR qualified lighting programs in new construction and are experiencing success with existing programs. In this session, panelists will share ideas for working with builders and developers on new construction lighting, including industry workings, barriers success stories, and lessons learned. Moderator: Speakers: |
3:30 - 4:00 PM: |
BREAK |
4:00 - 5:00 PM: |
CONCURRENT SESSION: MERCURY RECYCLINGThis session will provide a current overview of the status of mercury reduction and recovery efforts for CFLs. The session will include updates on the latest technology developments, policy updates on recycling requirements, and a discussion of various recycling program options underway across the U.S. Moderator: Speakers: Vicki Calwell, Ecos Consulting (PDF, 361 KB) CONCURRENT SESSION: NEW LIGHTING TECHNOLOGIESThe lighting industry is booming with new and innovative research and products. This session will provide details on the following start-of-the-art technologies to consider including in your lighting programs:
Moderator: Speakers: |
7:30 - 10:30 PM: |
OCEAN VOYAGER RECEPTIONYou are cordially invited to attend a social evening at the Georgia Aquarium. Evening reception is hosted by Georgia Power, The Home Depot, and Technical Consumer Products, Inc. Dinner, cocktails and music will be provided. |
WEDNESDAY, MARCH 14 2007
8:30 - 2:30 PM: |
EMERGING ENERGY EFFICIENCY TRENDS AND OPPORTUNITIES IN THE SOUTHEAST |
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9:00 - 3:00 PM: |
PARTNER ONE-ON-ONE BREAKOUT SESSIONS |