2007 ENERGY STAR Lighting Partner Meeting

Date: March 12–14, 2007

Location: Atlanta, Georgia

Description: Hosted by Georgia Power, the 2007 Lighting Partner Meeting focused on current ENERGY STAR strategies, plans, and promotions for 2007-08, and updates from U.S. EPA and U.S. DOE on current efforts and future directions for the program.

MONDAY, MARCH 12 2007

8:30 AM - 10:00 AM:

WELCOME TO ATLANTA

Representatives from Georgia Power will welcome meeting participants and discuss what to expect over the next three days.

Host:
Vicki Nichols, Georgia Power

Keynote Speakers:
Michael Garrett, President and CEO of Georgia Power
Mayor Shirley Franklin, City of Atlanta, GA
Richard Karney, P.E., U.S. Department of Energy

10:00 AM - 12:15 PM:

MARKETING SUMMITS

The purpose of the Marketing Summits is to create a forum in which the host manufacturer or retailer can present its ENERGY STAR plans to only the Energy Efficiency Program Sponsors (EEPS). Each manufacturer or retailer session is scheduled to last 30 minutes.

12:15 - 1:30 PM:

LUNCH

2:00 - 5:45 PM:

MARKETING SUMMITS, cont.

TUESDAY, MARCH 13 2007

8:30 - 10:00 AM:

ENERGY STAR Program Update

Representatives from the ENERGY STAR program will provide a program update on ENERGY STAR qualified residential light fixtures and CFLs, along with discussing plans for the 2007 Change A Light, Change the World campaign.

Moderator:
Richard Karney, P.E., US Department of Energy

Speakers:
Richard Karney, P.E., U.S. Department of Energy (PDF, 216 KB)
Peter Banwell, U.S. Environmental Protection Agency (PDF, 1 KB)
Lani MacRae, U.S. Department of Energy (PDF, 1 KB)
Wendy Reed, U.S. Environmental Protection Agency (PDF, 2 KB)

10:15 - 11:15 AM:

MARKET TRANSFORMATION VS. RESOURCE ACQUISITION AND THE IMPACT ON LIGHTING PROGRAMS

The landscape of energy-efficiency programs is changing. Utilities are increasingly asked to use efficiency as a "fifth fuel" - that is, to use efficiency to meet electrical demand. In this session, an overview of this changing landscape will be provided. Additionally, program managers from three different regions that are working towards both resource acquisition and market transformation will discuss how these two paradigms affect the way their programs are funded, designed, ran and evaluated.

Moderator:
Elizabeth Titus, Northeast Energy Efficiency Partnership (NEEP) (PDF, 328 KB)

Speakers:
Richard Greenburg, Southern California Edison
Sean Keeney, United Illuminating
Marci Sanders, Northwest Energy Efficiency Alliance

11:15 AM - 12:30 PM:

EFFECTIVE MARKETING OF ENERGY STAR QUALIFIED LIGHTING

In today's market, gaining consumers' attention is extremely competitive, especially when it comes to energy efficiency. Therefore, it is critical to identify distinctive marketing strategies that will speak to your audience. During this plenary, you will hear from partners that will share their experiences and successes in creating and implementing unique ENERGY STAR lighting marketing/PR plans.

Moderator:
Chris Cloutier, D&R International

Speakers:
Vicki Nichols, Georgia Power and Frank Molander, Applied Proactive Technologies, Inc. (PDF, 1 KB)
Monica Blakeslee, Ecos Consulting (Arizona Public Service) (PDF, 425 KB)
Anne Ducey, Seattle City Light (PDF, 96 KB)
Sharon Laudisi, Long Island Power Authority (LIPA) (PDF, 2 KB)

2:15 - 2:30 PM:

CONCURRENT SESSION 1: RETAIL TRAINING & CFLS 101

This session will offer hands-on materials and tools to help partners implement their ENERGY STAR qualified lighting programs. First, an overview of the ENERGY STAR Retail Training Center will be presented. Then, participants will have an opportunity to learn more about CFL technology, qualification and testing processes, and useful resources that are available to help expand your lighting knowledge.

Moderator:
Susan Gardner Zartman, D&R International

Speakers:
Jocelyn Spielman, The Cadmus Group (PDF, 571 KB)
David Ryan and Susan Gardner Zartman, D&R International (PDF, 561 KB)

CONCURRENT SESSION 2: LESSONS LEARNED AND SUCCESSES GAINED WITH NEW CONSTRUCTION AND ENERGY STAR QUALIFIED FIXTURES

Utilities and industry players are piloting new approaches to promoting ENERGY STAR qualified lighting programs in new construction and are experiencing success with existing programs. In this session, panelists will share ideas for working with builders and developers on new construction lighting, including industry workings, barriers success stories, and lessons learned.

Moderator:
Paul Vrabel, Moderator, ICF International

Speakers:
Chris Primous, Progress Lighting
Brian Simmons, Fluid Market Strategies
Jeff Schwartz, ICF International

3:30 - 4:00 PM:

BREAK

4:00 - 5:00 PM:

CONCURRENT SESSION: MERCURY RECYCLING

This session will provide a current overview of the status of mercury reduction and recovery efforts for CFLs. The session will include updates on the latest technology developments, policy updates on recycling requirements, and a discussion of various recycling program options underway across the U.S.

Moderator:
Vicki Calwell, Ecos Consulting

Speakers:
Peter Banwell, U.S. Environmental Protection Agency (PDF, 428 KB)
Paul Abernathy, Association of Lighting and Mercury Recyclers (PDF, 827 KB)  

Vicki Calwell, Ecos Consulting (PDF, 361 KB)

CONCURRENT SESSION: NEW LIGHTING TECHNOLOGIES

The lighting industry is booming with new and innovative research and products. This session will provide details on the following start-of-the-art technologies to consider including in your lighting programs:

  • Kelly Gordon from PNNL will discuss the Lighting for Tomorrow design competition.
  • Natural Resources Canada will share details on their Decorative Light Strings product specification and plans for consumer outreach.
  • David Shiller from MaxLite will review new developments with the GU-24 integral CFL product category.
  • Jeff McCullough from PNNL will give an update on the state of the art of general illumination Solid State Lighting.

Moderator:
Hewan Tomlinson, U.S. Environmental Protection Agency

Speakers:
Kelly Gordon, Pacific Northwest National Laboratory (PNNL) (PDF, 1 KB)
Pierrette LeBlanc & Isabelle Guimont, Natural Resources Canada (PDF, 369 KB)
David Shiller, Maxlite (PDF, 166 KB)
Jeff McCullough, Pacific Northwest National Laboratory (PNNL) (PDF, 1 KB)

7:30 - 10:30 PM:

OCEAN VOYAGER RECEPTION

You are cordially invited to attend a social evening at the Georgia Aquarium. Evening reception is hosted by Georgia Power, The Home Depot, and Technical Consumer Products, Inc.

Dinner, cocktails and music will be provided.

WEDNESDAY, MARCH 14 2007

8:30 - 2:30 PM:

EMERGING ENERGY EFFICIENCY TRENDS AND OPPORTUNITIES IN THE SOUTHEAST

9:00 - 3:00 PM:

PARTNER ONE-ON-ONE BREAKOUT SESSIONS