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Home » Energy Efficient New Homes » Tools and Resources » Builders » Consumer Marketing

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Tools and Resources

ENERGY STAR Certified Homes - Yard Sign Templates

ENERGY STAR Certified Homes - Yard Sign Templates

Use our templates to create yard signs promoting ENERGY STAR certified homes and featuring your company logo and contact information. Yard sign templates are only available to ENERGY STAR partners via their My ENERGY STAR Account (MESA).

Audience: 
Builders,
Community Developers
Resource type: 
MESA,
Outreach/Marketing
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes - Roll Up Exhibit Banners

ENERGY STAR Certified Homes - Roll Up Exhibit Banners

Add your company logo to co-brand three, stand-alone banners that promote ENERGY STAR certified homes to consumers, HVAC contractors, and home builders. The banner templates are only available to partners from their My ENERGY STAR Account (MESA).

Audience: 
Builders,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Energy Providers/Raters,
Raters
Resource type: 
MESA,
Outreach/Marketing
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes Consumer Video - Better is Better (full length)

ENERGY STAR Certified Homes Consumer Video - Better is Better (full length)

Embed this video in your website and in model homes to show homebuyers why ENERGY STAR certified homes are built better. This full length version (5 min 45 sec) includes testimonials from real ENERGY STAR home owners. A 90 sec. version without testimonials is also available. Download either low- or high-resolution video files via your My ENERGY STAR Account (MESA). For embedding into your website we recommend linking to the video via YouTube.

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Lenders,
Local Governments,
Raters,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
MESA,
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
Using the ENERGY STAR Marks - A Quick Reference Guide for New Homes Partners

Using the ENERGY STAR for Homes Marks - A Quick Reference Guide for New Homes Partners

The purpose of this document is to provide clarification on how the ENERGY STAR marks should be used by partners participating in EPA’s ENERGY STAR Certified Homes program. This document provides a partial list of guidelines and is intended to supplement, not replace, the ENERGY STAR Brand Book.

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Lenders,
Local Governments,
Raters,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Homes Web Linking Sample Text - Builders

ENERGY STAR Homes Web Linking Sample Text - Builders

Home builders can use this content to promote their partnership in the ENERGY STAR program and to take advantage of ENERGY STAR’s web linking policy, which provides partners a link to their web site from the ENERGY STAR web site as long as partners display a link to the ENERGY STAR web site on their own web site.

Audience: 
Builders
Resource type: 
Outreach/Marketing
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified New Homes - Overview of Marketing Tools

ENERGY STAR Certified New Homes - Overview of Marketing Tools

A one-page summary of ENERGY STAR's free consumer marketing resources available to builders and other partners. Building and labeling ENERGY STAR certified homes is only the first step to being a successful ENERGY STAR builder partner. To extend the value of your partnership, educate prospective homebuyers about the features and benefits with this variety of no cost resources.

Audience: 
Builders,
Home Energy Providers/Raters,
Raters,
Real Estate Agents,
Utilities/Program Sponsors
Resource type: 
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes - Consumer Brochure

ENERGY STAR Certified Homes - Consumer Brochure

Use this 16-page, four-color, consumer-focused brochure to tell homebuyers about the features and benefits of purchasing and owning an ENERGY STAR certified new home. Order free copies or, if you are an ENERGY STAR partner, co-brand a trifold version of the brochure via your My ENERGY STAR Account (MESA).

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Lenders,
Local Governments,
Raters,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
MESA,
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes Maintenance Guide

ENERGY STAR Certified Homes Maintenance Guide

A two-page guide for current owners of ENERGY STAR certified homes on proper maintenance and tips to ensure their homes are operating at their highest efficiency.

Audience: 
Builders,
Home Buyers,
Real Estate Agents
Resource type: 
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
Certified New Homes - Independent Inspections and Testing Fact Sheet

Independent Inspections and Testing Fact Sheet - ENERGY STAR Certified New Homes

This two-page, consumer-focused fact sheet describes the rigorous independent inspections and testing that ENERGY STAR certified homes must undergo. The better performance and better quality built into every ENERGY STAR certified home is independently inspected and tested by a Home Energy Rater.

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Lenders,
Local Governments,
Raters,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
Certified New Homes - Efficient Lighting and Appliances Fact Sheet

Efficient Lighting and Appliances Fact Sheet - ENERGY STAR Certified New Homes

This two-page, consumer-focused fact sheet describes the energy efficient lighting and appliances installed in ENERGY STAR certified homes. Lighting and appliances come with two price tags — the purchase price and the cost to operate and maintain them. Energy efficient lighting and appliances, such as those earning the ENERGY STAR label, deliver better performance, provide better quality, and help reduce home operating costs through lower monthly utility bills, while creating the style you are looking for in a new home.

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Lenders,
Local Governments,
Raters,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >

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