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Home » Energy Efficient New Homes » Tools and Resources » Consumer Marketing » MESA » Outreach/Marketing

Energy Efficient New Homes

Energy efficient and comfortable new homes
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Tools and Resources

ENERGY STAR Certified Homes Web Button

ENERGY STAR Certified Homes - Web Banners and Buttons

Select from a variety of web buttons and banners that can be easily uploaded to your Web site to promote your ENERGY STAR partnership and that allow you to easily link to the consumer side of the ENERGY STAR certified homes Web site at energystar.gov/newhomes.

These Web buttons and banners are accessed via partners' password protected My ENERGY STAR Account (MESA).

Audience: 
Builders,
Home Energy Providers/Raters,
Utilities/Program Sponsors
Resource type: 
MESA,
Outreach/Marketing
Program Area: 
Consumer Marketing,
Partner Recruitment,
Partner Retention
Learn More >
ENERGY STAR Certified Homes - Sales Training Kit

ENERGY STAR Certified Homes - Sales Training Kit

Use this customizable training kit to prepare your sales staff to communicate the value of ENERGY STAR certified homes to perspective homebuyers. The kit consists of two 1-hour long modules and comes complete with:

Audience: 
Builders,
Home Buyers
Resource type: 
MESA,
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing,
Partner Retention
Learn More >
The Ask About ENERGY STAR Certified Homes Promotional Mark

ENERGY STAR Marks

Partners may use the ENERGY STAR marks to promote their support of the ENERGY STAR program, ENERGY STAR certified homes, and their partnership with ENERGY STAR. And of course, to signify homes that have been ENERGY STAR certified. All marks must be used in compliance with the ENERGY STAR Brand Book and are only available for download via partners' My ENERGY STAR Account (MESA).

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Local Governments,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
MESA,
Outreach/Marketing,
Partner Program Requirements,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes - Yard Sign Templates

ENERGY STAR Certified Homes - Yard Sign Templates

Use our templates to create yard signs promoting ENERGY STAR certified homes and featuring your company logo and contact information. Yard sign templates are only available to ENERGY STAR partners via their My ENERGY STAR Account (MESA).

Audience: 
Builders,
Community Developers
Resource type: 
MESA,
Outreach/Marketing
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes - Roll Up Exhibit Banners

ENERGY STAR Certified Homes - Roll Up Exhibit Banners

Add your company logo to co-brand three, stand-alone banners that promote ENERGY STAR certified homes to consumers, HVAC contractors, and home builders. The banner templates are only available to partners from their My ENERGY STAR Account (MESA).

Audience: 
Builders,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Energy Providers/Raters,
Raters
Resource type: 
MESA,
Outreach/Marketing
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes Consumer Video - Better is Better (full length)

ENERGY STAR Certified Homes Consumer Video - Better is Better (full length)

Embed this video in your website and in model homes to show homebuyers why ENERGY STAR certified homes are built better. This full length version (5 min 45 sec) includes testimonials from real ENERGY STAR home owners. A 90 sec. version without testimonials is also available. Download either low- or high-resolution video files via your My ENERGY STAR Account (MESA). For embedding into your website we recommend linking to the video via YouTube.

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Lenders,
Local Governments,
Raters,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
MESA,
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >
ENERGY STAR Certified Homes - Consumer Brochure

ENERGY STAR Certified Homes - Consumer Brochure

Use this 16-page, four-color, consumer-focused brochure to tell homebuyers about the features and benefits of purchasing and owning an ENERGY STAR certified new home. Order free copies or, if you are an ENERGY STAR partner, co-brand a trifold version of the brochure via your My ENERGY STAR Account (MESA).

Audience: 
Architects & Designers,
Builders,
Community Developers,
Heating, Ventilation, & Air Conditioning (HVAC) Contractors,
Home Appraisers,
Home Builder Associations,
Home Buyers,
Home Energy Providers/Raters,
Lenders,
Local Governments,
Raters,
Real Estate Agents,
Renters,
Utilities/Program Sponsors
Resource type: 
MESA,
Outreach/Marketing,
Training/Education
Program Area: 
Consumer Marketing
Learn More >

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