Communicating internally

Partners share successes within their organization to encourage and motivate management and employees to get on board with the company’s energy management program.

Below are examples of ENERGY STAR partners communicating to various internal audiences. Study the examples to gather ideas on what you can do to promote ENERGY STAR and your energy efficiency efforts!

Example 1: Promoting energy efficiency among employees

Tom Wickham, Plant Communications Manager at Flint Assembly, speaks with employees about the facility’s ENERGY STAR Challenge for Industry achievement. The facility created ENERGY STAR posters to highlight the recognition and raise awareness about energy saving methods. (General Motors)

Merck’s Global Energy Community of Interest internal website informs employees about ENERGY STAR tools and energy efficiency.

One of many ArcelorMittal "Power of One" posters recognizing plant energy champion’s efforts to saving energy. These posters are placed throughout ArcelorMittal’s facilities.

Raytheon's "Holiday Hibernation" posters are displayed on the company's multi-media communiques throughout their buildings and facilities as a reminder to employees do their part in conserving energy at their workstations during holiday breaks.

Example 2: Promoting the ENERGY STAR partnership and awards

Olin Brass Mill located in East Alton, IL displays ENERGY STAR Challenge for Industry Achiever banners to help celebrate their success in reducing the energy intensity of the facility.

US EPA representative presents the ENERGY STAR Challenge for Industry award to Greg Martin, General Motors Executive Director Public Policy, during a celebration at the GM Baltimore Operations complex for reducing its energy intensity by 15.5% within 3 years. (Photo by Mark Finkenstaedt for Chevrolet)

Celanese displays ENERGY STAR partnership information at the company's manufacturing leadership meeting informing employees of their new partnership with ENERGY STAR.

The ENERGY STAR partner logo in Brown Printing Company's printing shop reinforces the company’s commitment to sound energy management and its partnership with ENERGY STAR.

The ENERGY STAR partner logo in Brown Printing Company's printing shop reinforces the company’s commitment to sound energy management and its partnership with ENERGY STAR .

CalPortland Company displays the ENERGY STAR Bring Your Green To Work poster to show best energy practices in the office.

ArcelorMittal promotes their partnership to employees via internal TV screens located in break rooms.

Allergan promotes their ENERGY STAR awards on Allergan’s Internal Portal as well as in posters located strategically around the Irvine campus which reaches over 2,500 employees.

Hanesbrands Inc. prominently displays an ENERGY STAR Challenge for Industry story on the company’s internal website, the HBI Zone, as the featured headline of the day congratulating sites that recently achieved the ENERGY STAR Challenge for Industry.

Example 3: Conduct employee training and assessments

Nissan North America conducts “Energy Patrols,” energy audits to engage employees in managing energy.

Merck developed and distributed an Energy Handbook through energy training seminars to employees.

Example 4: Employee energy and Earth Day fairs

Nissan North America annual employee fairs promote ENERGY STAR and energy efficiency to educate employees on Nissan’s commitment to energy management.