Rocky Mountain Power, a Division of PacifiCorp

Portland, Oregon

ENERGY STAR Partner of the Year - Energy Efficiency Program Delivery

Rocky Mountain Power, a Division of PacifiCorp

Rocky Mountain Power, which operates in PacifiCorp's Utah electricity service territory, launched its ENERGY STAR New Homes program in 2005. This is the second time Rocky Mountain Power has received ENERGY STAR recognition for its continued commitment to the construction of energy-efficient homes in its community. Key accomplishments include:

         Recruiting 22 additional builders to join the ENERGY STAR New Homes program, for a total of 86.

         Focusing on specialized media outlets by advertising in real estate publications, Homes Illustrated Magazine and The Real Estate Book, as well as on real estate television shows "Homes Today Utah Edition" and "Hot Homes of Utah."

         Hosting the fourth annual Utah ENERGY STAR Summit, addressing current hot topics such as How to Sell Homes in a Down Market and Common Energy Mistakes and How to Avoid Them.

         Providing more than $68,000 in marketing support for 11 builders for cooperative marketing, an option that encourages builders to use ENERGY STAR and Rocky Mountain's logos in their advertising and promotional materials by funding a third of the cost of marketing projects.

         Sponsoring the construction of over 1,500 ENERGY STAR qualified homes in 2008, bringing the total to more than 5,500.

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