AEP Texas Central
Corpus Christi, Texas
ENERGY STAR Partner of the Year - Sustained Excellence - Energy Efficiency Program Delivery
AEP Texas Central is an electric energy delivery utility serving nearly 670,000 residential customers in the south Texas area. The organization has been working toward increasing the performance of, availability of, and demand for ENERGY STAR certified homes since 2007. AEP Texas Central is receiving ENERGY STAR Partner of the Year – Sustained Excellence recognition for its continued technical and marketing support promoting the ENERGY STAR Certified Homes program. Key 2013 accomplishments include:
- Supporting participating builders in the construction of more than 262 ENERGY STAR certified new homes, resulting in a collective 1,600 MWh of energy savings, an increase of 65 percent compared to 2012 savings.
- Educating and increasing rater participation by 38 percent and the number of credentialed HVAC contractors by 30 percent.
- Raising awareness of the benefits of ENERGY STAR certified homes by launching its first-ever widespread advertising campaign, which included print, outdoor, radio, and Internet marketing. The program’s consumer website received more than 23,635 page views, an increase of 320 percent compared to 2012, and a radio advertising campaign resulted in 4.56 million impressions.