Northeast Energy Efficiency Partnerships, Inc. (NEEP)

Lexington, Massachusetts

ENERGY STAR Partner of the Year - Sustained Excellence - Energy Efficiency Program Delivery

Northeast Energy Efficiency Partnerships, Inc. (NEEP)
The sponsoring organizations of the Northeast Retail Products Initiative (the Initiative), facilitated by Northeast Energy Efficiency Partnerships (NEEP), include: Cape Light Compact, National Grid (Massachusetts, Rhode Island, New Hampshire, and New York), NSTAR Electric, Western Massachusetts Electric Company (WMECO), NHSaves (National Grid, Unitil, Public Service of New Hampshire, New Hampshire Electric Co-op), Efficiency Vermont, Connecticut Light & Power (CL&P), The United Illuminating Company (UI), Long Island Power Authority (LIPA), New York State Energy Research and Development Authority (NYSERDA), and the DC Sustainable Energy Utility (DC SEU). The Initiative is receiving ENERGY STAR Partner of the Year - Sustained Excellence recognition for expanding on its tradition of employing regional collaboration as the key driver of market transformation for ENERGY STAR certified products geographically--with the addition of new members--and programmatically through the expansion of coordinated energy efficiency programming. Key 2012 accomplishments include:

  • Achieving lasting energy savings--4.4 million MWh in lifetime energy savings in 2012 alone--through cooperative promotions with retailers and manufacturers, retailer training, incentives, and customer marketing and education.
  • Building on a practice of designing marketing activities around ENERGY STAR certified products, messaging, and branding designed to reach all Northeast customers, and building on efforts to reach under-served communities in the Northeast, including seniors, low-income residents, and non-English speaking residents.
  • Increasing the availability of ENERGY STAR certified appliances, lighting, and consumer electronics to all demographics through expanded program offerings in under-represented retail channels such as grocery chains, hardware stores, pharmacies, local dollar and discount stores, Salvation Army locations, and local food banks.
  • Creating consumer education materials to help guide consumers through the changing landscape of lighting, and broadening regional lighting programs to include ENERGY STAR certified specialty CFLs and LED products.
  • Continuing relationships with more than 4,000 retailers to help train sales staff on the benefits of ENERGY STAR certified appliances and lighting products, making more than 24,000 site visits to partnering retail stores.

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