Samsung Electronics Co., Ltd.

Rancho Dominguez, California

ENERGY STAR Partner of the Year - Product Brand Owner

Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a digital leader and committed to developing innovative technologies and efficient processes that support its mission of making life better for consumers around the world. In 2011, Samsung stood out for its dedication to designing, manufacturing, and marketing ENERGY STAR qualified products and to engaging in community outreach to promote efficiency. Key accomplishments include:


         Offering 960 ENERGY STAR qualified products, representing an increase of 42 percent over 2010. One hundred percent of its computers, clothes washers, refrigerators, dishwashers, and multifunction devices earned the ENERGY STAR in 2011.

         Coordinating with utilities and other energy efficiency program sponsors to identify ENERGY STAR qualified products that are eligible for rebates and other related promotions.

         Engaging with the Change the World, Start with ENERGY STAR campaign and supporting campaign youth partner, Boys & Girls Clubs of America, to help inspire families to make energy-efficient changes at home, collecting over 6,000 pledges.

         Educating consumers about the benefits of ENERGY STAR qualified products through its website, community events, point-of-purchase materials, and advertising efforts--a Times Square advertisement of Samsungs qualified products generated 700,000 impressions.

         Informing 100 percent of Samsung's employees about its commitments to ENERGY STAR and holding more than 230 distributor and retailer training events in more than 70 cities.

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