Nationwide Marketing Group

Nationwide Marketing Group is a buying, marketing, and operational support organization for independent retailers. Nationwide stepped up to the plate in multiple meaningful ways to drive greater consumer awareness of the benefits of energy efficiency and increased sales of ENERGY STAR® products in the appliance space. Key 2023 accomplishments include:

• Increasing its sales of ENERGY STAR certified appliances for at least the third year in a row.
• Featuring ENERGY STAR in its member marketing offerings, covering a diverse array of appliances.
• Creating high-quality trainings for its members that explain the value of ENERGY STAR to the consumer in terms of energy savings and to the dealer-member in terms of higher sales.
• Participating in a cross-cutting retail session during the 2023 ENERGY STAR Products Partner Meeting, which highlighted small and medium-sized business viewpoints to an audience of primarily manufacturer partners.