ENERGY STAR Brand Book

Whether you are labeling a product, new home or building that has earned the ENERGY STAR, designing a new outreach campaign, or communicating your organization's commitment to energy efficiency, this book is designed to help you make the most of your ENERGY STAR partnership. The ENERGY STAR Brand Book provides logo use guidelines and describes the implementation of a strong and distinctive identity for ENERGY STAR.

  • Brand Book Guide Cover
    Brand Book - Guide Cover
  • Brand Book Partner Phrase
    Brand Book - Partner Phrase
  • Brand Book Cert Phrase
    Brand Book - Cert Phrase
  • Brand Book Promo Phrase
    Brand Book - Promo Phrase
  • Brand Book Link Phrase
    Brand Book - Linkage Phrase
View or download:

The full ENERGY STAR Brand Book (PDF, 22.1 MB)

This file is large and may take a few minutes to download.

Download ENERGY STAR Marks

Request Logo Use Review

Materials for review or any questions regarding proper use of the trademarks should be submitted to the partner’s Account Manager or to our logo review team. EPA strives to provide feedback within two business days of receipt of the materials. Large-scale efforts may require a longer review.

Report Logo Violations

EPA actively monitors proper use of the ENERGY STAR name and marks. Please report potential trademark violations.

Media Requests

Members of the media can request high resolution marks and guidance on how the mark should be used. FAQs for members of the media are also available.

Partnership Status Questions

Check EPA’s ENERGY STAR Partner List or contact your Account Manager.