Southwestern Electric Power Company – Louisiana and Texas (AEP SWEPCO)

Shreveport, Louisiana


Partner of the Year - Energy Efficiency Program Delivery

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Southwestern Electric Power Company (SWEPCO) is an electric utility company. In 2020, SWEPCO Louisiana and Texas delivered more than 9600 MWh of annual energy savings through residential efficiency programs that effectively leveraged ENERGY STAR messaging and product criteria. Key 2020 accomplishments include: 

  • Launching an incentive for ENERGY STAR certified Level 2 electric vehicle chargers, offering customers a $250 prepaid gift card to install units at home.
  • Capturing 3.4 million page views from online customer outreach leveraging ENERGY STAR and national promotions including Light the Moment, laundry, Earth Day, ENERGY STAR Day, and the Holiday buying guidance.
  • Offering a package of highly efficient, all-electric appliances for new homes, including high efficiency heat pumps, induction cooktops, and ENERGY STAR certified appliances, water heaters, lighting and electric vehicle chargers.
  • Developing a series of videos featuring ENERGY STAR and offering energy savings tips to help customers as they began to spend more time at home due to the COVID-19 pandemic.
In 2020 alone, ENERGY STAR and its partners helped Americans avoid more than $40 Billion in energy costs

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