Southern Maryland Electric Cooperative

Southern Maryland Electric Cooperative (SMECO) is a customer-owned electricity cooperative. Through community awareness and marketing campaigns, SMECO has promoted ENERGY STAR® across the residential home and consumer products sectors to help customer-members save energy. Key 2021 accomplishments include:

• Saving more than 51,000 megawatt-hours (MWh) of electricity across its ENERGY STAR programs.
• Providing incentives for more than 600 ENERGY STAR certified homes and nearly 500 ENERGY STAR smart thermostats.
• Increasing market penetration for ENERGY STAR certified homes to 39% across its service territory and running a digital promotion campaign that resulted in 1.6 million impressions.
• Onboarding 85% of local distributors to participate in its midstream heating, ventilation, and air conditioning (HVAC) program, while featuring the ENERGY STAR logo prominently in advertisements, program collateral, and its website.
• Saving customers over 2,500 MWhs through its ENERGY STAR appliance rebate program, which leverages ENERGY STAR resources to promote the programs to customers.

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