Nationwide Marketing Group
Winston-Salem, North Carolina
Partner of the Year - Sustained Excellence - Retailer
Nationwide Marketing Group is a buying, marketing, and operational support organization for independent retailers. Over the past year, Nationwide has created and maintained over 4,400 websites for its members that incorporate a robust ENERGY STAR® presence with savings figures and campaign information. Key 2021 accomplishments include:
- Participating in every possible ENERGY STAR marketing campaign on social media and other channels for Earth Day and ENERGY STAR Day.
- Increasing sales of ENERGY STAR certified products as a percentage of total sales for at least four years straight.
- Utilizing ENERGY STAR marketing and branding for the Nationwide booth for every in-person expo in the last year.
- Spearheading an internal training program that educates members on the benefits of ENERGY STAR products, including increased sales and lower customer utility bills.
