Nationwide Marketing Group
Winston Salem, North Carolina
Partner of the Year - Sustained Excellence
Nationwide Marketing Group is North America's leading buying, marketing and operational support organization for Independent retailers. In 2019, Nationwide produced high-quality digital marketing content for its members that drove overall sales increases in ENERGY STAR products. 2019 key accomplishments include:
- Raising the visibility of ENERGY STAR by creating custom web pages for 1,700 individual retail store members that included links to incentives, promotions, video and social media content.
- Providing leadership in the retail category with other major retailers by facilitating joint projects to promote ENERGY STAR certified products.
- Producing on-demand videos featuring ENERGY STAR product educational content for use in member stores or on their websites and social media platforms.