Air King America
West Chester, Pennsylvania
Partner of the Year - Sustained Excellence - Product Brand Owner
Air King America is a manufacturer of ventilation and indoor air-quality products. Air King demonstrated exemplary use of co-branding with ENERGY STAR® and a strong commitment to training staff and customers on the benefits of high-performing ENERGY STAR certified fans. Key 2022 accomplishments include:
- Increasing sales of an entry-level, affordable line of ENERGY STAR certified fans by 15% through a campaign designed to deliver better indoor air quality to homes using more efficient products to major U.S. homebuilders.
- Effectively co-branding with prominent use of the ENERGY STAR logo on its website home page and marketing materials.
- Making excellent use of ENERGY STAR marketing content through participation in all relevant ENERGY STAR campaigns via social media, including ENERGY STAR Day and Light the Moment, and incorporation of ENERGY STAR and climate change content on its website and through its ways to save tips.
- Leading with affordable efficiency by offering 16 of the top 20 most efficient ENERGY STAR exhaust fans and the top 15 most efficient range hoods, including some of the lowest cost models.
- Educating homebuyers and builders about the benefits of ENERGY STAR certified products through a blog with 30,000 visitors per year.