A. O. Smith
Ashland City, Tennessee
Partner of the Year
Product Brand Owner
A.O. Smith is a provider of products used to heat, treat and conserve water for residential and commercial customers. A.O. Smith is recognized for its commitment to innovation in efficient water heater product design and its demonstration of leadership in extensively promoting ENERGY STAR to contractors, builders and wholesalers. Key 2019 accomplishments include:
- Launching the first ENERGY STAR certified commercial heat pump water heater (CHP-120) in the U.S. for light commercial applications.
- Promoting ENERGY STAR certified residential heat pump water heaters through the wholesale channel with a vacation getaway sales promotion, as well as utility rebate programs throughout the year.
- Training Lowe's sales associates to promote and answer questions about the energy saving advantages of heat pump technology.
- Maintaining an ENERGY STAR product web hub for contractors, builders, wholesalers and utilities with downloadable sales materials promoting the sale of ENERGY STAR certified products.
- Distributing bi-weekly ENERGY STAR webinars, announcements and promotions to 60,000+ recipients of its Contractor Rewards e-Newsletter and standalone e-blasts, with an average open rate of 25-30 percent.