Appliances, consumer electronics, and other plug loads in the home contribute an estimated 25 percent of residential electricity use. Energy efficiency programs run by utilities and other organizations have traditionally offered consumer rebates to incentivize the purchase of more energy efficient ENERGY STAR-certified options. With the success of these programs, the per-unit energy savings opportunity has decreased, and utilities struggle to justify rebate amounts sufficient to motivate consumers and attract retailer interest.
The ENERGY STAR Retail Products Platform (ESRPP) is a collaborative midstream initiative of ENERGY STAR, energy efficiency program sponsors, retailer partners, and other key stakeholders, facilitated by the U.S. Environmental Protection Agency. In the long term, the ESRPP is expected to offer a gateway for energy efficiency programs to capture energy savings in the growing “miscellaneous/plug load” product categories at a significantly lower cost than current programs incur.
A nationwide collaboration, the ESRPP allows participants to leverage each other’s resources and shared objectives, to avoid duplication of effort and redundancy across neighboring service territories, and to streamline operations. The focus is asking retailers to take a more comprehensive view of energy-efficient products and providing them with incentives from utilities and other energy efficiency program sponsors to change their inventories to sell increasing numbers of ENERGY STAR certified products. Taking a national grassroots approach, the ESRPP has created voluntary working groups dedicated to developing key program pillars, including: evaluation, measurement and verification, data management, product specifications, marketing, field services, and implementation, and outreach.
Who Is Participating
Eight program sponsors launched coordinated pilots in program year 2016, encompassing nearly 18% of the U.S. market, and paving the way for the current national program. ENERGY STAR certified models in five product categories were promoted by program sponsor-labeled signage in almost 700 stores.
Participation grew in 2017 with new sponsors and the addition of Lowe’s and Nationwide Marketing Group. ESRPP retailers now represent more than 80% of the appliance market, with more than 1,200 stores in current program sponsors’ service areas. Going forward, the goal for large-scale market participation – to serve more than 30% of the US population – is a key milestone in the ESRPP vision to transform the market for energy efficient consumer products.
This document looks at the key early indicators from the 2016 pilot and provides a high level snapshot of accomplishments, evaluation status, and lessons learned.
This brief document provides a high-level overview of the ENERGY STAR Retail Products Platform and provides a good starting point for those looking to learn more about the program.
Program Sponsors and others interested in learning more about the ENERGY STAR Retail Products Platform can use this document to learn more about the process, structure, and status of key program tasks. This document also provides a brief introduction to the need for change in traditional energy efficiency programs.
This document is intended to serve as a resource/template for Program Sponsors wishing to secure approval for pilot/programs. It includes several key pieces of information that can be modified to reflect assumptions that are unique to individual sponsors’ service territories prior to filing.
Additional resources are available upon request, including:
- Evaluation: Evaluation Approaches Guidance, FAQs, and Data Resources
- Data: Data Management Services Procurement Guidance
- Products: Product Savings Analysis, Product Transition and Introduction Guidance
- Marketing/Field Services: Signage Templates, Field Services Toolkit, Letters of Authorization
- Legal: Participation Agreements
Updated November 14, 2017