South Carolina Electric & Gas Company
Cayce, South Carolina
ENERGY STAR Award for Excellence
Carolina Electric & Gas Company (SCE&G), serving over 489,000
residential electricity customers in South Carolina, launched its Home
Performance with ENERGY STAR (HPwES) program in April 2011. The HPwES program
was designed to reduce peak cooling kW and total kWh consumption, while
introducing and encouraging the whole-house approach to home improvement to
customers and contractors. SCE&G is receiving ENERGY STAR Excellence
recognition for continuing to promote and expand its Home Performance with
ENERGY STAR program. Key 2012 accomplishments include:
approximately 600 comprehensive audits and 260 HPwES projects.
extensive homeowner materials to contractors to help them explain the program,
incentive structure, application process, terms and conditions, marketing
collateral, and required documents to potential customers.
geo-targeting and direct mail to reach customers that have a higher propensity
to participate, reaching 10,000 customers who are in the top quartile of annual
electric consumption in their market.
$2,500 in incentive rebates for energy efficiency upgrades completed by
participating contractors in the HPwES program, including designing a Comfort
Home Package to encourage customers to choose whole-house scopes of work with
corresponding greater energy savings.
a team of account managers to work with participating contractors to inform
them of program updates, discuss quality assurance findings, deliver software
training and support, and provide in-field ride-along support.
individualized training sessions to participating contractors designed to
enhance both their marketing and technical skill sets.