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Samsung Electronics Co., Ltd.

Suwon, South Korea

ENERGY STAR Award for Excellence

From its beginning as a small export business in Taegu, Korea, Samsung has grown to become one of the worlds leading electronics companies. Today, Samsung Electronics Co., Ltd., a global leader in high-tech electronics and digital media, holds approximately 20% of the U.S. television market as well as the top global market share position for 13 of its products, including semiconductors, TFT-LCDs, monitors, and CDMA mobile phones. Samsung is receiving ENERGY STAR recognition for its promotion of ENERGY STAR qualified consumer electronics. Key accomplishments include:

·         Partnering with EPA on the Change the World, Start with ENERGY STAR campaign in Washington, DC, on the National Mall and the ENERGY STAR Low Carbon IT campaign.

·         Offering more than 900 ENERGY STAR qualified products, an increase of 33% from 2008 including 100% of Samsung television, monitor, printer, notebook computer, and cell phone external power supply lines.

·         Qualifying its full suite of new LED backlit LCD televisions as ENERGY STAR, which consume on average 40% less energy than the current ENERGY STAR requirements.

·         Making use of the ENERGY STAR label on products, packaging, instructions, brochures, specification sheets, boxes, and its Web site.

·         Integrating ENERGY STAR into sales force and employee training.

·         Partnering with retailers, distributors, and utilities to educate consumers on the benefits of ENERGY STAR qualified products and to highlight product rebates.

·         Supporting ENERGY STAR specification development for televisions as well as development of the online product submittal tool.

·         Recycling 12 million pounds of electronics in 2009 according to strict standards of materials management.