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2. Best Practice Co-Branding ExamplesEPA has gathered a sampling of the most common types of co-branded materials. Use these co-branding examples and the corresponding explanations to best understand what makes a good co-branded promotion. Examples include:
Partners may use the ENERGY STAR marks in consumer brochures that share facts and figures about products with their customers. This example uses the ENERGY STAR 20th Anniversary mark and the registered trademark (®) symbol to highlight the many ways they work with EPA in their community to promote energy efficiency and help their customers see how easy it can be to save energy, money, and help protect the environment with ENERGY STAR.

Updated: December 2012
ENERGY STAR 20th Anniversary Retrospective
(4.4MB)
2012 is an exciting year for ENERGY STAR — we are 20 years old! Be part of the celebration by including the 20th Anniversary logo in your 2012 marketing materials.