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The campaign kicks off in May 2007 when ENERGY STAR launches its multimedia outreach offering Americans tips and recommendations that will help them save energy, money, and stay comfortable this summer by cooling smartly.

Last year's campaign launched ENERGY STAR @ home, an online, interactive resource featuring energy-saving tips for the whole house that could save money while protecting the environment. This year the campaign will be introducing real people who used those ideas for their home projects and saved big in the process.